human insights

 Jan Kelley
THINKERS

Jim Letwin

CEO

There wouldn’t be a Jan Kelley if it weren’t for Jim. Not only did he play a vital role in forming our agency; his brilliant mind and caring spirit shape every aspect of how we operate. Over the last 30+ years here, he has worked in both strategic and tactical capacities with B2B and B2C clients including Harley-Davidson, Canadian Blood Services, Sobeys, Navistar and BlackBerry.

Jim’s marketing career also includes experience in brand management with Ralston Purina (Meow Mix, Puppy Chow), Warner Lambert (Chiclets, Trident, Dentyne) and SC Johnson (Personal Care Products). He also holds a B.Sc. and an MBA and is currently an award-winning lecturer within McMaster University’s MBA program.

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