# Jan Kelley

> We’re an award\-winning growth agency that blends human insights, creative, data and AI\-enabled technology to help businesses ready to challenge – grow\.

Generated by Yoast SEO v28.0, this is an llms.txt file, meant for consumption by LLMs.

## Pages
- [Home \& Commercial Services](https://jankelley.com/industries/home-services/)
- [Creative Services](https://jankelley.com/services/creative-services/)
- [Strategy](https://jankelley.com/services/strategy/)
- [Insights](https://jankelley.com/services/insights/)
- [Social Strategy](https://jankelley.com/services/strategy/social-strategy/)

## Posts
- [The New Home Builder Reality for Building Materials Brands](https://jankelley.com/resources/blog-insights/the-new-home-builder-reality-for-building-materials-brands/): The residential builder market in 2026 is changing\. Brand support should too\.
- [From SEO to Search Everywhere](https://jankelley.com/resources/blog-insights/ai-is-defining-your-brand-are-you-letting-it-get-you-wrong/): AI Is Defining Your Brand\. Are You Letting It Get You Wrong?
- [The B2B Buyer Has Changed\. Most Marketing Hasn’t\. 8 B2B Marketing Shifts Leaders Need to Act On Now\.](https://jankelley.com/resources/blog-insights/the-b2b-buyer-has-changed-most-marketing-hasnt-8-b2b-marketing-shifts-leaders-need-to-act-on-now/): I attend a lot of industry events, but the 2026 ANA Masters of B2B Conference in Chicago easily holds the top spot for me this year\.
- [Your Brand Is Being Decided Before Customers Reach Your Website](https://jankelley.com/resources/blog-insights/your-brand-is-being-decided-before-customers-reach-your-website/): Search is alive and well\. It just doesn’t necessarily start with Google\.
- [5 Google AI Updates from 2026 That Actually Matter for Marketers](https://jankelley.com/resources/blog-insights/5-google-ai-updates-from-2026-that-actually-matter-for-marketers/): The Signals Behind Google's Biggest Announcements

## Case Studies
- [Netchem](https://jankelley.com/casestudy/netchem/)
- [CGC](https://jankelley.com/casestudy/cgc/)
- [Swish](https://jankelley.com/casestudy/swish/)
- [Glidden Paint](https://jankelley.com/casestudy/glidden-paint/)
- [Mitsubishi Motors Canada](https://jankelley.com/casestudy/mitsubishi-motors-canada/)

## Webinars
- [AI Made Creative the Last Competitive Advantage](https://jankelley.com/resources/webinars/ai-made-creative-the-last-competitive-advantage/)
- [Your Buyers Have Changed: What Building Materials Brands Need to Know About Today’s Audiences](https://jankelley.com/resources/webinars/your-buyers-have-changed-what-building-materials-brands-need-to-know-about-todays-audiences/)
- [Earning Trust in a Skeptical Market](https://jankelley.com/resources/webinars/earning-trust-in-a-skeptical-market/)
- [Fixing the Friction In Customer Journeys](https://jankelley.com/resources/webinars/fixing-the-friction-in-customer-journeys/)
- [E\-Commerce in Building Materials: Strategies for Success](https://jankelley.com/resources/webinars/e-commerce-in-building-materials-strategies-for-success/): From Brick\-and\-Mortar to Click\-and\-Order: E?Commerce Strategies for Building Material Brands\. Learn how to optimize digital sales, enhance customer experience, and drive growth in the evolving online marketplace\.

## Reports
- [How AI Is Redefining the Operating Model for Automotive Aftermarket Brands](https://jankelley.com/resources/reports-guides/how-ai-is-redefining-the-operating-model-for-automotive-aftermarket-brands/): For leaders looking to influence how demand is shaped across the full network of technicians, distributors, retailers, and end consumers\. 

- [How AI Is Redefining the Operating Model for Home \& Commercial Services](https://jankelley.com/resources/reports-guides/how-ai-is-redefining-the-operating-model-for-home-commercial-services/): For leaders looking to position themselves ahead of seasonal demand\.
- [How AI Is Redefining the Operating Model for Building Material Brands](https://jankelley.com/resources/reports-guides/how-ai-is-redefining-the-operating-model-for-building-material-brands/): For leaders looking to influence demand before it’s locked into specs, distribution, and job sites\.
- [Live Locally, Scale Nationally: 7 Disruptive Trends Redefining Canadian Home Services Marketing in 2026](https://jankelley.com/resources/reports-guides/home-and-commercial-services-trend-report/): This trends report reveals the 7 biggest disruptors that will separate winners from the irrelevant in the year ahead; plus seven strategies national brands can take back control – and win\.
- [6 Automotive Industry Trends That Will Shape Aftermarket Marketing in 2026](https://jankelley.com/resources/reports-guides/automotive-aftermarket-industry-trends/): Discover 6 trends reshaping the Canadian automotive aftermarket in 2026\. Learn to solve digital invisibility, EV complexity, and technician scarcity\.

## Optional
- [Sitemap index](https://jankelley.com/sitemap_index.xml)