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We drive growth for building materials companies.

Get noticed. Get selected. Get installed. We use the power of human insights and technology to drive growth. We call this Humanology.

Why JKBuild? We’re built for this.

We couldn’t be more familiar with the Building Materials lifecycle. We understand how to connect with customers in highly regulated, technical and complex industrial segments like construction, energy, technology and industrial automation. And we know how to create space for your brand to inspire employees, engage stakeholders and help you win.

Our work

Glidden

Creative Campaign

How we made a big impact with creative and helped Glidden get noticed by Buzzfeed

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Dörken Systems

Award-Winning B2B Campaign

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Ecore Athletic

Brand Campaign

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How we can help

Not only are we an award-winning creative digital agency; we have been trusted by some of the largest names in the building science and material construction industries to make change and drive aggressive growth.

And we know we will do the same for you.

  • Building thought leaders

    We help your company become a trusted industry expert to increase brand awareness, loyalty and visibility in the right spaces and with the right audiences.

  • Simplifying a complex sales cycle

    We help you reach the right decision makers at each level of the building process. Our deep understanding of the building materials lifecycle empowers strong, thought-provoking, opinion-changing marketing efforts.

  • Partnering with top industry experts

    We research, identify and implement partnerships with third-party experts to create authentic conversational currency and genuine connections, and develop industry trust and credibility.

  • Generating quality customers

    We align sales and marketing to bring technology and humanity together to spark ideas and generate momentum. We drive with data and action on insights, so our clients can count on real results.

How we support:

Brand Strategy and Marketing Communications
Performance Digital, Creative and Media Buying
Digital Experience
Demand Generation and Content Marketing

Reports & Guides

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Gated Resource

6 Automotive Industry Trends That Will Shape Aftermarket Marketing in 2026

Discover 6 trends reshaping the Canadian automotive aftermarket in 2026. Learn to solve digital invisibility, EV complexity, and technician scarcity. Read more
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Gated Resource

How to Maximize Your Investment with Big-Box Retailers

Learn how building material brands can maximize big-box retail media investments through an integrated omnichannel strategy. Practical guidance on attribution, ROI, and growth. Read more
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Gated Resource

Live Locally, Scale Nationally: 7 Disruptive Trends Redefining Canadian Home Services Marketing in 2026

This trends report reveals the 7 biggest disruptors that will separate winners from the irrelevant in the year ahead; plus seven strategies national brands can take back control – and win. Read more

Webinars

TikTok-Worthy Creative: A(nother) Chat with Neil Cameron
Neil Cameron, Head of Agency Partnerships, is back to talk about how to create content for the TikTok. This isn’t an episode about tips and tricks for going viral. It’s performance-tested advice for showing up to the platform in ways that audiences expect and, more importantly, enjoy.
Cracking the Creative Code: Unlocking Full-Funnel Success
In this episode, Terri Cameron, Jan Kelley’s Director of Media Strategy, chats with Kate Petrie, Jan Kelley's Co-Creative Director, about how brands can achieve sustained growth through a full-funnel creative approach.
Creating and Capturing Demand
Learn how to balance brand building and performance media in today’s digital landscape. Explore insights on aligning creative and media strategies, overcoming fragmentation, and much more.

Download the Key Trends Set to Transform Building Materials Marketing in 2025

Our building material marketing gurus have assembled a list of rising trends we expect to see this year. And these are the top 8 key trends we feel you can leverage for game-changing results.

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Let’s build something great together

Have a question burning in your mind? Want to bounce some ideas off of someone that knows your industry? Looking to learn more? Drop your email below!

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