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How to Maximize Your Investment with Big-Box Retailers

A Strategic Guide for Building Material Brands

How building material brands can turn retail media spend into measurable, omnichannel growth

Retail Reach. Brand Control. Measurable Growth.

Big-box retailers are critical growth channels for building material brands, but the landscape is getting harder to navigate. Retail media is expanding fast. Attribution is unclear. And many brands are spending more without knowing what’s actually driving sales.

Treating retail media as a standalone channel no longer works. Marketing leaders selling through Home Depot, Lowe’s, Walmart, Canadian Tire, and other big-box partners need an integrated, omnichannel approach that connects digital, in-store, and brand activity.

This guide shows how to maximize your investment with big-box retailers by improving attribution, strengthening brand presence, and turning retail media spend into measurable, long-term growth.

Download this report to explore:

  • Why retail media underperforms when treated as a standalone channel and how omnichannel strategy fixes it
  • How to integrate big-box retail platforms with digital, in-store, and brand marketing to drive real sales impact
  • What leading building material brands are doing to improve attribution, ROI, and long-term growth across retailers

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